Lecturer’s comments: with the new syllabus emphasis on professional marks, presentation that is concise and succinct becomes crucial. A babbling about approach will risk it all. Notice the report has an ‘Executive Summary’ section making it easier for readers (your panel of markers) to gain an overview picture. Part b is quite simple as you need to distinguish between corporate mission from mission statement. Its helpful to put a sample ‘strategic intent’ to illustrative its effectiveness over mission statement. You can choose any companies that have a huge success in that like Kohmatsu, Honda, Canon and even Southwest Airlines. The big risk here is students simply spent too much time here. Mathematically and probability wise, you cannot NEVER pass if you only attempt 50% of paper. At 75% total attempt of questions, the probability is notably very slim.
Disclaimer of liability: answers are for candidates to evaluate and compare them with their own answers. The author is not necessarily recommending that the topics will be examined again in the next test.
ANSWERS TO QUESTION 1: A)
REPORT
TO : Sam, Managing Director
FROM : Accountant
SUBJECT : Current Position and future developments
DATE : 12th December, 2008
THIS reports highlight Sam & Annabelle business position.
EXECUTIVE SUMMARY
1 SA in strong competitive position as it possess exclusive rights to distribute high quality hair dryer and good wide product range to offer that rivals couldn’t match
2 SA has weak threshold competence with high fixed cost maintaining warehouse.
3 SA still has core competence like good relationship with hair salons to ensure stable demand for hair-products
4 Resource Position audit reveal SA in weak financial position, vulnerable if profits declined due to losing out hair salons segment to stronger consumer manufacturers who may decide to supply to them.
5 Worrisome future development because ...
Note: I have been advised by experts that posting full answers on my blog is unwise as it allows many free-riders. I did, nevertheless, because I am confident that the people I care so much [my students] will check for exam tips. Now that PT2 is over, i only put abstract answers as 'teasers'. If you require a full answer, please do get from me personally in class.
Do visit this blog for more updates in future. More interesting articles coming soon. And of course, your thoughts praises or otherwise are welcome. Don't hesitate, Google gave me an unbelievable storage space. Just be wary of your language i.e. have human decency and tact please. Vulgarities are definitely out for Chartered Accountants professionals [to be]. You all are above that as in not being Barbarians or cavemen. Spam as much as you like on 'chat box' or at the bottom of articles under "xx comments"
PS: the answers above are definitely achievable in exam conditions. However, as your imperfect but otherwise dedicated, hard-working and underpaid lecturer, there are bound to have human errors like grammar, past participle tense, past perfect participle tense, use of predicate nouns and others in which I have admittedly are areas to improve on. Still, they are excellent answers to sharpen your exam skills and practice.
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